Americans Love to Give

Americans enjoy giving to charity — and they’re more likely to donate money to causes that impact their friends, family and communities. Infogroup’s latest research found that about half the country says they give to causes that strengthen community ties. Effective communication is vital. According to the report, nearly three in four Americans donated to an organization that effectively communicated its need for donations.

Download Infogroup’s “Americans Love to Give” report to learn more about: 

  • What motivates Americans to give to charities 
  • How to connect with potential donors and grab their attention in a saturated market  
  • How to keep donors engaged and active in your charity or nonprofit